Audi e-tron interior & comfort
Superb interior fit and finish has been an Audi calling card for many years now and the e-tron shows that's not going to change as the brand starts producing electric cars. Inside, there's no shortage of high-quality material adorning every surface, with leather, polished plastic and high-grade metal trim everywhere you look.
Audi e-tron dashboard
The e-tron's dashboard is fully digital, ensuring it feels right up-to-date and in step with rivals like the Tesla Model X. An extra element unique to the e-tron (for now) is digital door mirrors. Standard on the Launch Edition model, this system replaces traditional door mirrors with a pair of high-resolution cameras, which feed their output to a pair of small screens mounted in the top of the doors.
The novelty value of this setup is undeniable, but in practice it's not great to use: the screens aren't as high up as you'd expect, so taking a quick glance at what's behind you feels less natural than we'd want. We recommend sticking with a conventional mirror setup on the standard e-tron, saving yourself £1,250 in the process.
Equipment, options & accessories
Initially, three versions of the e-tron are being offered: a standard model, a Launch Edition and an ultra-exclusive Edition 1, with only 30 of the latter making their way to the UK.
The entry-level version costs just over £71,000, while for just over £82,000, the Launch Edition adds the aforementioned 'virtual' door mirrors, 21-inch alloys, Matrix LED headlights and black styling pack, plus powered steering-wheel adjustment, adaptive cruise control, traffic-sign recognition and a 360-degree camera.
Infotainment, apps & sat nav
The e-tron uses the same dual-screen infotainment setup found in the latest Audi A6, A7 and A8 luxury models, combined with the brand's digital dials ahead of the driver. Both of the dual screens are full HD, the upper one measuring 10.1 inches and the lower, 8.6 inches. They incorporate 'haptic' feedback, vibrating slightly so you know you've pressed a control, which takes some getting used to.
It may be a matter of personal taste, but we prefer the feel of physical buttons, and either way, the Audi system isn't quite as intuitive to use as BMW's standard-setting iDrive setup. It's at least fully featured, though, boasting sat nav, a three-year subscription to Audi Connect online services, DAB radio, Bluetooth, wireless phone charging and Audi Smartphone Interface (which incorporates Apple CarPlay and Android Auto) as standard.